How to show review star ratings in Customer Hub
You will learn
Learn how to connect your reviews platform and Customer Hub to display star ratings under products featured in the Customer Hub interface. Showing reviews data helps build trust and can boost conversions by sharing customer satisfaction in your site's Customer Hub.
Customer Hub for Shopify currently supports standard storefronts and Shopify Headless. For WooCommerce, navigate to https://help.klaviyo.com/hc/en-us/articles/47792369863451
For feedback about Customer Hub functionality, email customerhub@klaviyo.com.
Before you begin
Before proceeding with this article:
- Make sure the Customer Hub feature is enabled in your Klaviyo account
- You must be actively using 1 of the following supported reviews platforms in order to surface reviews data in the Customer Hub:
- Klaviyo Reviews
- Judge.me
- Fera
- Yotpo
- Loox
- Okendo
Klaviyo uses Shopify metafields to get reviews data. Some platforms, such as Yotpo, do not enable metafields by default, so you may need to turn this on in your reviews platform. Check your reviews provider's documentation for details.
Where reviews data appears in the Customer Hub
Customer Hub shows a tailored selection of products on the For you tab based on a site visitor's purchase history and website activity. These products are shown as cards in different sections on the For you tab, and can be expanded into the list view.
When you connect your reviews platform, the current star rating and review count display via your star rating widget under products in the:
- Recently viewed products in the list view
- Products in the Favorites section in the list view, when enabled
- Recommended products in the card and list view, when enabled
The appearance of star ratings in the Customer Hub interface on your site will mirror how you’ve styled your Star Rating widget in your reviews settings. For instance, if you have opted to use hearts instead of stars, the hearts will display beneath products in the Customer Hub.
Only the star rating widget is supported in Customer Hub, and you cannot currently collect reviews via the Customer Hub interface.
Enable reviews in Customer Hub
Note that if you have the Customer Hub live on your site, saving publishes this change. If it’s not live, you’ll see this change once you set the hub live in the General settings menu.
- In Klaviyo’s left-hand navigation, select Customer Hub.
- Click Extensions.
- Under Reviews, toggle the setting on.
- Choose your reviews platform from the Reviews provider dropdown. Note that you must have an active plan with the provider you choose in order for reviews data to appear in the Customer Hub. The supported reviews providers are:
- Klaviyo Reviews
- Judge.me
- Fera
- Yotpo
- Loox
- Okendo
- Click Save.
Navigate to the Design tab, then click View live button to see how this looks on your site. You should see star ratings beneath products on the For you tab of theCustomer Hub interface.
If your reviews data is not appearing, verify that you have metafields enabled within your reviews platform.
Next steps
Now that you have star ratings displaying under products in Customer Hub, take this a step further by adding star ratings to product blocks in flow emails.
Additional resources
- Getting started with Customer Hub on Shopify
Learn about Customer Hub, a unique personalized experience for online store visitors that guides them from product discovery through purchase and post-purchase support.
- How to display product recommendations in Customer Hub
Learn how to display personalized product recommendations in the Customer Hub drawer to tailor shopping experiences for your customers and drive conversions. By showing products that appeal to customers, you can improve conversion rates and provide cross-sell opportunities to increase average order value.
- How to show favorite buttons on your site and in Customer Hub
Learn how to allow shoppers to save their favorite items on your site. By adding favorite buttons alongside your products, you can display shoppers' saved items in the Customer Hub drawer and send follow-up flows to drive conversions.