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- Understanding profiles in Klaviyo
Learn about profiles, including how to find them and the data available on the profile page. Profiles are used to keep track of all the information you have about your customers and prospects.
- Understanding consent in profiles
Learn how to understand consent in profiles and best practices for email and SMS compliance.
- Getting started with segments
Learn how to create and use segments in Klaviyo, which are a powerful tool for understanding your audience and sending targeted messages.
- How to import subscribers to a list
Learn how to add subscribers to a list in Klaviyo. Uploading contacts is key when getting started with Klaviyo, particularly if you’re migrating from another service provider or pulling in information from a third party.
- How to create customer persona segments based on activity
Learn how to use segmentation to create customer persona segments based on the actions they have taken. This allows you to send more relevant marketing communications so you can gain the most value from your audience.