How can I rename a custom profile property on my customer's profiles?
At this time, the name of a custom profile property cannot be adjusted in bulk without removing the original property from the account. If you would like to rename a profile property, first create a segment of your customers who have this property on their Klaviyo profile and export these customers with the property and their value. The next step is to reach out to the Klaviyo Support team and request that we purge the original property from your account and customer profiles. You will then re-upload the profile property and value with the desired name to a Klaviyo list to adjust the property name.
You can manually navigate into your customer profiles and adjust if you would like to do so for a small number of profiles - however, for bulk adjustments, we suggest the steps above.