How Klaviyo Converts Currency in Benchmarks
Overview
Klaviyo converts and displays all benchmarking revenue in US dollars (USD). This allows you to make better comparisons between your benchmarking results and those for accounts that transac...
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How to Customize Benchmark Pages
Overview
Klaviyo’s benchmarking tool hosts four pages of data that you can customize to compare your performance in relation to peers and industry trends. These pages include: Overview, Business Pe...
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How to Improve Your Benchmarking Performance
Overview
It is important to learn from your benchmarking data and make necessary adjustments to grow your business. For performance indicators that rank as poor or fair, dig deeper into why that is...
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Guide to Benchmarks in Klaviyo
Overview
Klaviyo benchmarks allow you to analyze your account data in relation to industry trends and companies similar to your own. By seeing how different aspects of your account perform, you can...
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Understanding Peer Groups and Industry Benchmarks
Overview
Klaviyo benchmarks are formulated using peer groups and industry benchmarks. In this guide, you will learn what both of these entail and how to understand the information they provide so t...
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About Percentiles in Klaviyo
Overview
By using Klaviyo’s benchmarking tool, you can compare your business and marketing performance to other companies similar to your own. These comparisons are shown via percentiles. In this a...
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How Klaviyo Uses Your Data to Generate Benchmarks
Overview
Klaviyo’s benchmarking tool allows you to compare your company’s performance across different areas of your business and marketing initiatives to that of your peers and industry. As part o...
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