How to Export Your Benchmarks
Overview
Exporting your benchmarks data allows you to keep a record of your peer group and industry benchmarking results as you grow your business over time. In this article, you will learn how to ...
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Understanding benchmarks in Klaviyo
Overview
Learn how benchmarks allow you to analyze your account data in relation to Klaviyo best practices, industry trends, and companies similar to your own. By seeing how different aspects of yo...
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How to Customize Benchmark Pages
Overview
Klaviyo’s benchmarking tool hosts four pages of data that you can customize to compare your performance in relation to peers and industry trends. These pages include: Overview, Business Pe...
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Understanding Peer Groups and Industry Benchmarks
Overview
Klaviyo benchmarks are formulated using peer groups and industry benchmarks. In this guide, you will learn what both of these entail and how to understand the information they provide so t...
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About Percentiles in Klaviyo
Overview
By using Klaviyo’s benchmarking tool, you can compare your business and marketing performance to other companies similar to your own. These comparisons are shown via percentiles. In this a...
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How to Improve Your Benchmarking Performance
Overview
It is important to learn from your benchmarking data and make necessary adjustments to grow your business. For performance indicators that rank as poor or fair, dig deeper into why that is...
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How Klaviyo Converts Currency in Benchmarks
Overview
Klaviyo converts and displays all benchmarking revenue in US dollars (USD). This allows you to make better comparisons between your benchmarking results and those for accounts that transac...
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Understanding how Klaviyo uses your data to generate benchmarks
You will learn
Klaviyo’s benchmarking tool compares your company’s performance across different areas of your marketing, to that of your peers and industry. As part of our benchmark services, we co...
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