How to remove SMS consent from a single profile

You will learn

Learn how to manually remove SMS consent from a Klaviyo profile. For information on removing SMS consent for multiple profiles, please see our article on bulk unsubscribing SMS consent.

You need permission to edit profiles to remove SMS consent. Owners, Admins, and Managers have this permission; Analysts do not.

Remove SMS consent

Removing SMS marketing consent stops marketing text messages. Unless the profile resubscribes to SMS marketing (e.g., via a sign-up form), they will automatically be skipped for all future SMS marketing. SMS marketing consent also allows transactional texts. If the profile has separate SMS transactional consent, removing marketing consent does not stop those transactional texts.

SMS consent is tied to the phone number. Removing it also affects any other profiles in your account with the same phone number.

To remove consent from a profile:

1. Navigate to Audience > Profiles, then search by name, email, or exact phone number and press Enter.
2. Click the recipient who you want to remove SMS consent for.
3. On the Details tab, find Channel consent. Open the three-dot menu next to Text messaging marketing, or Text messaging transactional if you want to remove transactional consent. The menu is available when that channel is subscribed.

4. Click Unsubscribe.
5. Click Unsubscribe profile to confirm you want to remove consent for that channel.

To stop both marketing and transactional texts, repeat steps 3–5 for the other channel if its status is Subscribed.

Outcome

The channel you unsubscribed will show Unsubscribed with a red indicator in Channel consent.

Once both marketing and transactional consent are removed, the profile will be skipped for marketing and transactional SMS unless they opt in again.

Additional resources