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Universal links (for iOS) and App Links (for Android) direct your customers to content within your mobile app or, if the app isn't installed, to the same content on your website. Using these links in email and text messages allows you to use consistent URLs across all your marketing channels while creating a seamless experience for your customer, no matter their device. It's similar to traditional deep linking, but with additional functionality.
The glossary below defines common terms and acronyms for push notification marketing.
Get familiar with mobile push notifications, including what they are, what they look like, and what information you need to start sending.
Learn how to set up push notifications in your Klaviyo account. After you've completed the steps in this article you'll be able to send push notifications in your flows and campaigns.
Learn how to set up push notifications for Android in your Klaviyo account. After you've completed the steps in this article you'll be able to send push notifications in your flows and campaigns.
Learn about using Klaviyo’s React Native SDK to send mobile push notifications.
Learn how to set up your Google service account and enable Firebase Cloud Messaging so you can send Klaviyo push notifications to Android devices.
Learn about push notification consent and best practices for compliance. These guidelines can help you be compliant in your consent collection practices and maintain a positive relationship with your customers.
Learn how to use SMS, email, and push notifications together, including what makes each channel unique, what to send first, and more.
Learn the answers to common questions surrounding push profiles and tokens.