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Understanding SMS sending numbers

Learn about the SMS sending numbers for every country that Klaviyo can send to, including what each number type can do.

US Short Code Annual Brand Vetting

US Short Code Brand Vetting is a mandatory compliance requirement established by the CTIA and enforced through the US Short Code Registry. The purpose of this annual verification is to ensure that each brand using a US short code is accurately identified, properly registered, and accountable for the messages they send to consumers. By confirming up-to-date business and contact information, carriers can maintain trust in high-volume messaging programs and reduce the risk of fraud, spam, and consumer harm.

Short code application reference

Learn about the short code application process, including what you need to apply, how long it takes, and more.

Understanding toll-free number verification

Learn about toll-free number verification, including what it means to be verified and how this works in Klaviyo.

How to request a long code in Klaviyo

Find out how to request or register a long code so that you can start sending SMS.

How to set up your branded sender ID

Learn about branded sender IDs in Klaviyo, including how to set them up, where they’re available, and more.

Understanding when to get a short code

Learn when to consider getting a short code, including why you might benefit and at what points a short code will be helpful.

Understanding toll-free number rejection

Learn why a toll-free number might have been rejected for verification, and what you may be able to do if this happens.

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