When your SMS program stretches across multiple countries, you run into differences in language, compliance laws, and more. To better target SMS subscribers in a certain country, you can create segments of SMS subscribers using their phone’s country code.
This article shows how to segment your SMS subscribers by country.
Segment Phone Numbers by Country
Navigate to the Lists & Segment tab. Then, click Create List / Segment > Segment.
Include the condition: Person is or is not consented to receive SMS > Person is consented to receive SMS.
Next, add the country for this segment with the condition: Phone number > country is. In the below example, we use Canada.
Learn about local SMS compliance laws.
See other SMS segments.
Check out other SMS-related articles on the Help Center: