How to update the Klaviyo branding in the footer of your emails

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Learn how to customize the footer of your emails to best suit your business needs.

Please note that by default, all free email accounts include Klaviyo branding in their email footers. However, all customers on paid profile and email plans will automatically have Klaviyo's branding removed. Paying for SMS alone does not remove the branding in your emails.

This guide addresses how to adjust the default Klaviyo branding in email templates. For assistance with editing the content in your templates, head to our Guide to the email template editor.

Update branding in your email footers

For free email accounts, the Klaviyo logo appears at the bottom of drag-and-drop and custom HTML emails. Emails created in the text-only editor use a "Powered by Klaviyo" text link instead.

You need permission to edit account settings to change the branding style. The Sender information tab is hidden when Klaviyo branding is turned off for your account.

To choose a different style for your default Klaviyo branding:

1. Click on your organization name in the bottom left corner of Klaviyo.
2. Click Settings.
   

3. Select the Email tab.
4. Select Sender information, then choose 1 of the 4 styles under Klaviyo footer.
5. To apply your chosen style, click Save.
   

If you upgrade while the drag-and-drop email editor is open, refresh the editor page to see the branding removed.

For more guidance on upgrading or changing your account's plan, see How to change your plan in Klaviyo.

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