How to determine your Facebook Audience sync strategy
You will learn
Learn how to determine your Facebook Audience sync strategy. When creating Facebook Custom Audiences, keep in mind that Facebook and Instagram are complimentary channels on your cust...
Read More...
How to enable advanced targeting on Facebook and Instagram
You will learn
Learn how to enable advanced targeting on Facebook and Instagram. Advanced targeting strategies can engage your customers creatively, targeting them on multiple channels.
Learn how...
Read More...
How to create a value-based lookalike audience in Facebook Advertising
You will learn
Learn how to create a value-based lookalike audience in Facebook Advertising using CLV (customer lifetime value) data from Klaviyo. Essentially, when you export a list or segment fro...
Read More...
Advertising glossary
You will learn
Learn about what common advertising terms and initialisms mean. For Klaviyo-specific terms, consult our Klaviyo glossary, or for technical terms, consult our technical glossary.
A
A...
Read More...