Getting started with email campaigns

Learn how to use the Email AI tool to create an AI-generated campaign email. The option to draft content with AI accepts natural language inputs (i.e., normal phrases and sentences) and generates an email based on a reference template.

Learn about the basics of email campaigns, including what they are and how to send them in Klaviyo.

Learn how to set up and run an A/B test for a campaign, how to read the test results, and a few use cases for A/B testing campaigns. Klaviyo's A/B testing feature for campaigns allows you to easily test different subject lines, message content, and send times so you can better understand what works best for your audience.