Lists & Segments

Getting Started with Lists

• Create and Add Contacts to a New List
• Add Subscribers to an Existing List
• Combine Two or More Lists in Klaviyo
• List Import Troubleshooting
• Export a List or Segment to a CSV File
• Verify That New Contacts Are Being Added to a Newsletter List

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Managing Your Subscribers

• Take a Random Sample of a List
• Migrate Existing Subscribers (and Unsubscribes) into Klaviyo
• Segment Your Lists for Targeted Communication
• Unsubscribes in Klaviyo
• Clean Global Suppressions from a List

List Reporting

• Engagement Reports for Lists and Segments
• List Growth Reporting

Getting Started with Segments

• Inactive Segments
• The Difference Between Segments and Lists
• Create a Segment
• Segment Conditions
• How Dynamic Segments Update
• Data Types

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Segment Best Practices

• Segment by Customer Lifetime Value (CLV)
• Create Customer Engagement Tiers
• Segment by Acquisition Source
• Create Email Frequency Segments
• Create a Repeat Purchasers Segment
• Create a Cross-Sell Segment

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