In some instances, you may want to take a random sample of a list in Klaviyo. For example, this may arise when running a contest or when you're just starting to send emails and want to only send to a portion of your subscribers. In this article, you will learn how to take a random sample of a list.
Take a Random Sample of a List or Segment
To take a random sample of a list, first, head to the Lists & Segments tab of your account and click into your desired list or segment. In the upper right-hand corner of your screen, select Manage List > Sample List Members (for a list) or Manage Segment > Sample Segment Members (for a segment).
Next, input how many people you would like to be included in this sample. In the example below, the sample size is 100 people. Then, click Create List.