Guide to Creating a List-Triggered Flow

Last updated at:


List-triggered flows email subscribers when they are newly added to a particular list. Some common examples of list-triggered flows include:

  • Welcome series
  • Registration followup
  • Contest entry

Contacts can only receive a list-triggered flow once. For example, this means that if someone is added to your newsletter list and receives your welcome series, then removed and re-added for any reason, they will not receive the series again.

Configure a List-Triggered Flow

To create a list-triggered flow, create a new flow and select List from the Trigger Setup pane in the left-hand sidebar.


Next, you will be prompted to select the list that will trigger the flow. Optionally, you can add flow filters to further refine who is added — for example, you may want to restrict your welcome series to people who have never purchased before. You can do this using flow filters.

Once you set a particular list to trigger the flow, you will not be able to change it to a different list. To do this, clone the flow and choose a different list to trigger the flow.

How a List-Triggered Flow Works

Whenever someone is added to the list you select, they will enter the flow. For a welcome series, for instance, you would select your newsletter list to ensure that everyone who signs up to hear from you receives an email sequence.

Contacts can only receive a list-triggered flow once. If someone is removed from a list and then re-added to that same list, they will not re-trigger the flow. For example, if someone unsubscribes from your newsletter list and then re-subscribes, they will not receive the welcome series again.

If someone is removed from a list before the end of the flow, they will stop receiving the email sequence.

Additional Resources

Find out about other types of flows: 

Was this article helpful?
27 out of 58 found this helpful