How to integrate with Kickoff Labs

Estimated 2 minute read
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Updated Nov 29, 2024, 9:59 PM EST
You will learn

You will learn

Learn how to integrate Kickoff Labs with Klaviyo, which will allow you to sync leads and data from your chosen Kickoff Labs forms. You’ll have the option to sync your Kickoff Labs leads list to a list in your Klaviyo account.

Enable the Kickoff Labs integration

Enable the Kickoff Labs integration

  1. In your Klaviyo account, click your account name in the lower left corner and select Integrations.
  2. Click Add integrations, search for Kickoff Labs, and click the card. Then, click Install.
  3. Select Connect to Kickoff Labs.
  4. Select the checkbox next to Add new Kickoff Labs email subscribers to a Klaviyo list to sync your Kickoff Labs leads to a specific Klaviyo list. 
  5. Choose the list you’d like to sync your initial leads to from the dropdown.
  6. Copy the URL generated in the Webhook URL section, then click Complete setup.
  7. Navigate to your Kickoff Labs account, then navigate to the campaign you want to integrate with Klaviyo.
  8. On the right hand side of the campaign screen, click on the Integrations drop down, then click Push Leads To, and select Send Webhook Notifications.
    Kickoff Labs integrations section showing Manage Integrations dropdown with Send Webhook Notifications highlighted in blue
  9. Paste the webhook URL you created in Klaviyo into the text box. Click Update Webhook URLs.
  10. You've now completed the integration with Kickoff Labs.
Outcome

Outcome

Now that you’ve integrated with Kickoff Labs, leads will sync from Kickoff Labs to Klaviyo.

Monitor KickoffLabs sync

Monitor KickoffLabs sync

You can test that your integration is working by filling out your Kickoff Labs form with a test email account. In Klaviyo, click the Analytics dropdown and select Metrics. Then, filter by Kickoff Labs to see all synced data. 

KickoffLabs metrics

KickoffLabs metrics

Currently, Klaviyo syncs one metric with Kickoff Labs: Filled Out Form.

Metrics section in Klaviyo showing Filled Out Form metric

This metric shows you the following:

  • Who filled out the form
  • When this person filled out the form
  • The URL of the filled out form

All data collected through the form's fields will be appended to each subscriber profile in Klaviyo under Custom Properties

Additional resources

Additional resources

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