Campaigns

Top articles

• How to create and send an email campaign

  Learn about the basics of email campaigns, including what they are and how to send them in Klaviyo.

• How to create and send an SMS campaign

  Learn how to create and send an SMS campaign in Klaviyo. Note that the process is almost exactly the same for MMS campaigns. The only difference is that you add an image or GIF during the content creation stage.

• How to send a push notification campaign

  Learn how to use Klaviyo to send push notification campaigns via your iOS or Android app.

• Message personalization reference

  Learn how to use Klaviyo’s personalization variables, or tags, to customize the experience for your customers.

• How to add custom fonts in email templates

  Learn how to add new fonts to the Klaviyo email template editor so that your emails match your brand style. In this article, you’ll also learn about the tradeoffs when using custom fonts, and how to choose a font supported by the widest range of inboxes.

• How to use product feeds and recommendations

  Learn how to create a product feed in Klaviyo in order to use product recommendations in your messaging. Product feeds take in data from your product catalog and customer behavior (e.g., the products they’ve viewed or purchased in the past) and use this information to provide custom product recommendations for your subscribers.