Understanding the lists and segments dashboard

You will learn

Learn how to access and understand the data within the starred lists and segments dashboard. The lists and segments dashboard gives you an overview of your acquisition performance for your key customer groups. Use this dashboard to check performance and identify any key lists or segments that need further analysis.

This dashboard will help you answer questions like:

• How many subscribers were added to my main list today?
• How many profiles were added to a key segment (e.g., became repeat customers, VIPs, etc.) over the last week?

Access the lists and segments dashboard

To navigate to your lists and segments dashboard, click Audience > Lists & Segments > Starred Lists and Segments.

Here, you'll see all of the lists and segments that you've starred (i.e., marked as key to your account). Below the list or segment name, you will see the date and timestamp of its creation. Next to each list and segment is information around total membership as well as how many new members were recently added. To navigate into one of your starred lists or segments, click the name of that list or segment.

Add or remove lists and segments from your dashboard

You can change which lists and segments appear on your list and segments dashboard by starring them. To star a list or segment:

1. Click Audience in the Klaviyo sidebar.
2. Choose Lists & Segments. 
3. Click the star icon next to a list or segment to add it to your dashboard. 
   

If you no longer want a group to display on your dashboard, simply click the star again to unmark it. When you return to your starred lists and segments dashboard, your newly starred list or segment will appear.

Understanding your list and segment member data

To the right of each list or segment name is information around total membership as well as how many profiles were recently added.

The 3 columns around the members of your starred lists and segments are:

• Members
  The total number of members in this list or segment.
• Added Today
  The number of members added to this list or segment today.
• Added This Week
  The number of members added to this list or segment this week. A week, in this case, runs from Monday to Sunday.

To navigate into a specific list or segment to edit it or view further details, click the list's name.

Additional resources

• Guide to customizing your analytics dashboard 
• Getting started with segments
• Advanced segmentation reference
• Understanding the benefits of having a main list for each channel