People & Profiles Tutorials

You will learn Learn about profiles, including how to find them, how to understand their data, and best practices for contacting them in Klaviyo. Profiles are used to keep track of all the informat...

You will learn  Learn the different types of predictive analytics data displayed in your account, the various ways Klaviyo computes this data, and guidelines for how you can utilize this data. Klav...

You will learn Learn about the difference between custom and Klaviyo properties, how to use them to track information about your subscribers, how to remove them, best practices, and more. ...