Campaign Tutorials

Overview An email campaign is a one-time send to a pre-established target group of contacts — think regular newsletters, sale announcements, or promotional sends. An individual campaign can be crea...

Overview An SMS campaign is a one-time text message to a list or segment of subscribers, notifying them of events such as product launches, flash sales, or other promotions. You can set an SMS camp...

Overview Klaviyo's A/B testing feature for campaigns allows you to easily test different subject lines and content to help you refine your messaging and optimize your send times. A/B testing is cur...