Guide to Creating and Sending an Email Campaign
Overview
Learn about the basics of email campaigns, including what they are and how to send them in Klaviyo.
An email campaign is a one-time send to a pre-established target group of contacts — thi...
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Guide to Creating and Sending an SMS or MMS Campaign
Overview
An SMS campaign is a one-time text message to a list or segment of subscribers, notifying them of events such as product launches, flash sales, or other promotions. You can set an SMS camp...
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Guide to A/B Testing Campaign Emails
Overview
Klaviyo's A/B testing feature for campaigns allows you to easily test different subject lines and content to refine your messaging and optimize your send times.
This article covers how to...
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