Understanding email throttling
You will learn
Learn how and when Klaviyo throttles email campaigns, best practices to avoid throttling, and what to do if your campaign is throttled.
About email throttling
Email throttling refers...
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Understanding statistical significance in Klaviyo campaigns
You will learn
Learn how to tell whether or not an A/B test is considered statically significant or not. For instance, if a campaign variation A has an open rate of 15% and variation B has an open ...
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Understanding email campaign schedule and send options
You will learn
Learn what sending options are available for campaigns and how you can use them. When you go to schedule or send a campaign, you can choose to determine recipients at send time, send...
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Troubleshooting why an email campaign didn't send to a full list
You will learn
Learn the possible reasons why a campaign wasn't send to everyone in the list(s) or segment(s) you sent it to. When you review a campaign's analytics, you may notice that it did not ...
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