Campaign How-Tos

You will learn Learn why a campaign may have been canceled with the error message "Your campaign CAMPAIGN_NAME was automatically canceled for exceeding account sending limits." Then, learn how to r...

You will learn Learn how to use Klaviyo’s AI-powered SMS assistant to streamline and improve the process of writing SMS campaign copy. Choose an auto-generated SMS message that’s customized based o...

You will learn Learn how to implement omnichannel marketing by adding an SMS message to an email campaign. This process allows you to quickly and easily create an SMS message that complements your ...

You will learn  Learn how to skip recent purchasers from promotional campaign messages. Excluding these customers from certain messaging means they won’t be inundated with emails or texts after the...

You will learn Learn how to edit or reschedule a scheduled campaign. You can edit both scheduled and draft campaigns; however, this article only focuses on scheduled campaigns. You cannot edit a ca...

You will learn Learn how to export a campaign's analytics. Exporting the analytics for your campaigns helps you to review and measure the performance of your campaigns. It also makes it easy to ana...

You will learn Learn how to create Smart Sent Time tests in Klaviyo and use the Smart Send Time Reporting page to understand your results. By carrying out a Smart Send Time test, you can gain insig...

You will learn Learn how to create and send a re-engagement campaign, which differs from a winback flow because it is a one-off email rather than a sequence of emails. A winback flow is triggered b...

You will learn Learn how to resend a campaign — or send a campaign with similar content — to those that you know didn't open the original email. For large groups, the best way to accomplish this is...

You will learn Find out how to include an unsubscribe link in your Klaviyo email campaigns and flows.  The importance of including an unsubscribe link Klaviyo requires an unsubscribe link to be pre...

You will learn Sending to multiples lists allows you to hone the sending pool of your campaign by including recipients from specific lists while excluding recipients from others. For instance, you ...

You will learn Learn how to exclude certain groups (i.e., lists or segments) when sending campaign emails or SMS. In addition to selecting who you want to send to, you will also see don't send to, ...

You will learn Learn how you can use tags to organize your campaigns by type, location, and more. Tagging campaigns is purely optional, and can help your team easily find past campaigns.   If you'...

You will learn Learn how to cancel a campaign that has been scheduled or partially sent. Campaigns that have already been fully sent cannot be cancelled. If you don't see the option to cancel a cam...

You will learn Learn about the actions available for your campaigns before, during, and after sending. Note that, depending on the status of your campaign, some options may not be available. For ex...