Sign Up Forms are a key part of your customer acquisition funnel. Many factors contribute to the performance of your forms:
- Design: Consider using appropriate imagery and fonts so your form appears on-brand
- Incentives: Forms that offer rewards, such as discounts, convert better
- Targeting: Use timing delays, exit intent, location, device, and segment targeting to create unique and personalized experiences for your visitors.
- Context: Forms are a part of your larger funnel. The type of audience you drive has a significant impact on your conversion rate.
This session covers best practices for optimizing your customer sign up form conversion.
Use the following resources to learn more about the concepts covered in this webinar.
- Overview of the Signup Form Builder
- Sign Up Form A/B Testing
- Sign Up Form Analytics
- Creating Signup Forms