Integrate with ReCharge

Overview

This article walks you through integrating ReCharge with Klaviyo. After enabling Klaviyo's ReCharge integration, you'll be able to track ReCharge subscription events along with the rest of your existing Shopify order data.

Note

Klaviyo’s ReCharge integration is designed to work alongside an existing Shopify integration. Before you enable your ReCharge integration, we recommend that you first integrate your Shopify store with Klaviyo.

Enable the ReCharge Integration in Klaviyo

Click on the Integrations tab in the left sidebar of your account.

Navigate to the All Integrations tab and find ReCharge on the list of available integrations. All integrations are in alphabetical order. Click Add Integration.

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Click the Enable ReCharge button and you will be prompted to authenticate and give Klaviyo access to subscription activity within your ReCharge account.rechargeintegration.png

Once authenticated, you be taken back to Klaviyo's ReCharge integration page. A green message confirms a successful integration.

As soon as your new integration is enabled, a historical sync of all past subscription events begins. Past "Subscription Started" events as well as "Subscription Cancelled" events will be pulled into Klaviyo from ReCharge.

The integration page for ReCharge will then show Recent Data from your integration.

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Monitor the ReCharge Sync and Verify Synced Data

To verify your integration, navigate to the Metrics tab in your Klaviyo account.

Find a ReCharge subscription metric and click on the activity feed.

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If your integration has begun syncing data, you will start to see subscriptions populate here.

ReCharge Metrics

Note

All subscription orders themselves will be synced directly from Shopify. Order events are not synced directly from ReCharge to avoid duplicative event tracking.

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Started Subscription

This metric records and event when a customer subscribes to a product in your store using ReCharge. New subscriptions are synced every hour. Started Subscription events sync the following details:

  • Item Name: The name of the product subscribed to
  • Order Interval Days: The number of days between orders for the subscription
  • Variant: If the item is a variant, the variant title will populate (otherwise this line will be empty)

Cancelled Subscription

This metric records an event when a customer cancels a subscription to a product in your store using ReCharge. Cancelled subscriptions are synced every hour. Cancelled Subscription events sync the following data:

  • Item Name: The name of the product subscribed to
  • Order Interval Days: The number of days between orders for the subscription
  • Variant: If the item is a variant, the variant title will populate (otherwise this line will be empty)

Customer Data Synced from ReCharge

For every ReCharge subscription event, we will also pull the email address of the subscriber. This allows Klaviyo to create a profile for someone if this is the first event tracked, or otherwise track the subscription event to any pre-existing contact profile inside Klaviyo.

For each individual that starts a ReCharge subscription, we will also set a custom property on his/her profile labeled: ReCharge Subscriptions

  • This custom property will be a list of all products this person has subscribed to
  • If someone cancels a subscription for a given product, that product will automatically be removed from the ReCharge Subscriptions list on their profile
  • If someone cancels all active subscriptions, this property will become empty
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