Create a Product-Specific Flow

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Overview

When configuring post-purchase email flows, you may want to target customers based on the specific items they have purchased. This guide explains how to configure commonly used product-specific flows.

Example: When Only Product A is Ordered

When "Product A" is ordered (only "Product A"), you want a specific email flow to be triggered.

To configure this flow, you will need the following flow trigger and series of trigger filters:

Trigger: Placed Order

Trigger Filter 1: Item Count equals "1"
AND
Trigger Filter 2: Items contains "Product A"

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You can use this configuration to create any number of flows that trigger whenever someone purchases a specific product (and only that product).

Example: When Product A and Product B are Ordered Together

When "Product A" and "Product B" are ordered together (and only these two products), you want a specific email flow to be triggered.

To configure this flow, you will need the following flow trigger and series of trigger filters:

Flow Trigger: Placed Order

Trigger Filter 1: Item Count equals "2"
AND
Trigger Filter 2: Items contains "Product A"

AND
Trigger Filter 3: Items contains "Product B"

Learn more

Read more about trigger filters in our Guide to Flow Triggers and Filters.
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